Quality. Service. Tradition.

Cherokee Distributing Company is a wholesale beverage distribution company in Tennessee offering the leading brands of beer and non-alcoholic beverages. Family owned and operated since 1958, our company has grown significantly, but our commitment to customer service remains unchanged. Cheers!

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Our brands

Coors Light
Dos Equis
Highland Brewing
Smirnoff ICE
White Claw
Yee Haw Brewing Converted

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Cherokee by the Numbers

Our six distribution centers and hundreds of employees deliver the best
brands of beer and other beverages to millions of Tennesseans at their
favorite retailers: stores, bars and restaurants.

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Suppliers
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Brands
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Counties served
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Square miles covered
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Tennesseans served
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What's new

Shout out @MistahMorris and Gatsby for winning a Grizzly cooler from @Truly and @FoxSportsKnox! #ATrulyGoodBoy
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Follow us @CherokeeChirp on Twitter for a chance to win awesome prizes from @Truly, @CoorsLight and @WhiteClaw!Shout out @MistahMorris and Gatsby for winning a Grizzly cooler from @Truly and @FoxSportsKnox! #ATrulyGoodBoy ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Follow us @CherokeeChirp on Twitter for a chance to win awesome prizes from @Truly, @CoorsLight and @WhiteClaw!
🚨NEW TRAILER ALERT🚨
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Ready to haul some #claws in the new @WhiteClaw trailer. #ClawHaul🚨NEW TRAILER ALERT🚨 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Ready to haul some #claws in the new @WhiteClaw trailer. #ClawHaul
Greetings from Vermont! #VIPGreetings from Vermont! #VIP
Today, on the 18th anniversary of the September 11 attacks, we pause to reflect and remember the lives lost that day. #NeverForget 🇺🇸Today, on the 18th anniversary of the September 11 attacks, we pause to reflect and remember the lives lost that day. #NeverForget 🇺🇸
Gang’s all here.
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Reach for the beers that support the #Vols! Proud sponsor of Tennessee Football and UT Athletics. Celebrate Responsibly.Gang’s all here. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Reach for the beers that support the #Vols! Proud sponsor of Tennessee Football and UT Athletics. Celebrate Responsibly.
We hear ya, Garth.We hear ya, Garth.
Congrats, Bob Morella! You’re the winner of the VFL Tailgate Prize Pack Giveaway!
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Thanks to all who entered. Keep following us on social media and visit www.cherokeedistributing.com for promotions and more. Cheers!Congrats, Bob Morella! You’re the winner of the VFL Tailgate Prize Pack Giveaway! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Thanks to all who entered. Keep following us on social media and visit www.cherokeedistributing.com for promotions and more. Cheers!
Great beers now available inside college football’s best stadium.
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This fall at #NeylandStadium, grab the beer that supports the #Vols #CelebrateResponsiblyGreat beers now available inside college football’s best stadium. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ This fall at #NeylandStadium, grab the beer that supports the #Vols #CelebrateResponsibly
Wake up for Game Day with the official beer of Saturday morning. @coorslightWake up for Game Day with the official beer of Saturday morning. @coorslight
New American Classic: Meet the Spaghett.
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Just three ingredients – @MillerHighLife, Aperole and lemon juice. Light, fruity & slightly bitter. It’s everything you didn’t know you were looking for.New American Classic: Meet the Spaghett. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Just three ingredients – @MillerHighLife, Aperole and lemon juice. Light, fruity & slightly bitter. It’s everything you didn’t know you were looking for.
The 2019 @SierraNevada Oktoberfest collaboration with German brewery @Bitburger.
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Smooth, complex malt flavors with flashes of fruit-and-spice hop character. And it's on shelves now.The 2019 @SierraNevada Oktoberfest collaboration with German brewery @Bitburger. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Smooth, complex malt flavors with flashes of fruit-and-spice hop character. And it's on shelves now.
Who’s excited for college football?
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10 days until kickoff! Keep It Interesante this season with the beer that supports the Vols - Mexican Lager from @DosEquis. Proud Partner of Tennessee Football. Please drink responsibly.Who’s excited for college football? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 10 days until kickoff! Keep It Interesante this season with the beer that supports the Vols - Mexican Lager from @DosEquis. Proud Partner of Tennessee Football. Please drink responsibly.
Coors Light Unveils “Made to Chill” CampaignCoors Light Unveils “Made to Chill” Campaign
UT Football Watch Parties with Tony BasilioUT Football Watch Parties with Tony Basilio
Football Fridays with the Tony Basilio ShowFootball Fridays with the Tony Basilio Show
Coors Light Man Cave Make OverCoors Light Man Cave Make Over
Coors Light Orange & White Ultimate TailgaterCoors Light Orange & White Ultimate Tailgater
Miller Lite Bass Kickin’ Boat Giveaway 2018Miller Lite Bass Kickin’ Boat Giveaway 2018

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