Bonnaroo Music & Arts Festival 2017

Bonnaroo is a one of a kind experience. One that people come from every corner of the country to camp out on a 500 acre “farm”. Little ole Manchester, Tennessee is the unlikely landing spot for over 80,000 Bonnaroovians participating in the ultimate 4-day experiment of temporary community. The atmosphere at “Roo” radiates positivity. Strangers will exchange high fives with each other for no reason other than they are each here for the same thing: to leave their worries at home for a few days and celebrate the best things in life.

Enter through the portal of Bonnaroo, also known as The Arch. Lit up by a rainbow of colors that covers the entire ROYGBIV spectrum. This gateway is the first signpost of what is to come. Experience Centeroo, the nucleus of the festival. Here you will find a plethora of music, food and craft vendors as well as some of the 10+ music stages and comedy theatres. Find relief from the Tennessee heat in the oasis of the 60-foot mushroom shaped fountain. Take a ride on the Ferris Wheel and see the landscape of the entire festival stretched out before you. Whatever your fancy, Bonnaroo is sure to exceed your expectations.

In its 7th year, Miller Lite continues its long-standing partnership with Bonnaroo as the official beer of the festival. Since “Roo” is one of the most iconic and original festivals in the U.S. it makes perfect sense for the Original Lite beer to play a big role in it. Miller Lite will again host the New Music Lounge which supports up and coming artists. Cherokee Distributing Company is proud to be a part of this partnership and help contribute to the unique experience that is Bonnaroo.